Listadum Trend Report 2025: From cherry red to cozy homes
Published on
January vibes

Trends aren’t random—they’re driven by what people are feeling, needing, and dreaming about. As we dive into January, a month of fresh starts and cozy vibes, certain keywords are lighting up Etsy and Pinterest. But what’s really behind these trends? Let’s break it down.

January is the ultimate trend playground. It’s the month of fresh starts, cozy vibes, and Valentine’s Day prep. But here’s the thing: trends aren’t just about copying what’s popular—they’re about mixing, matching, and making it your own. Let’s get clever and turn trending keywords into unique product ideas that’ll make your shop shine.
Cherry red and vintage aesthetics: Bold and nostalgic
Cherry red is bold, playful, and nostalgic—it’s the color of joy and warmth. Paired with vintage aesthetics, it’s a match made in trend heaven. Think retro cherry prints on wall art, cherry-red throw blankets, or vintage-inspired jewelry. These trends tap into nostalgia, a powerful emotional trigger, while also offering a fresh, modern twist. And let’s not forget the sustainability angle—vintage styles align with the growing interest in reusing and repurposing.

Cozy home decor: Sanctuary vibes only
After the holiday chaos, January is all about comfort and self-care. Keywords like “home decor him her”, and “blanket gift box” are trending because people want to transform their spaces into cozy sanctuaries. Think soft throws, warm candles, and minimalist wall art. It’s not just about aesthetics—it’s about creating a space where people can unwind and recharge. And with more of us spending time at home, this trend isn’t going anywhere.

Baby and kids products: Tiny humans, big trends
From “baby swaddle and hat” to “custom newborn gown”, baby products are having a moment. Parents and gift-givers want to celebrate milestones with unique, high-quality items. Personalized baby products, like name blankets or custom gowns, feel extra special and sentimental. Plus, let’s not forget the Instagram factor—parents want products that are not only practical but also photogenic. It’s a win-win for functionality and aesthetics.

Aesthetic and print trends: Picture-perfect living
Aesthetic trends like “Cherry Coded” or “Rococo Revival” are all about creating visually pleasing spaces. Keywords like “aesthetic wallpaper”, “printable art”, and “character design” are trending because people want their lives to look as good as their Pinterest boards. Digital products, like printables, are especially popular—they’re affordable, instant, and easy to customize. Whether it’s a cherry-red printable calendar or a vintage-inspired art print, these trends let people express their individuality without breaking the bank.

The power of personalization
“Personalized gifts”, “custom him her art”, “matchbox” and “personalized gifts for home” are everywhere—and for good reason. People want gifts that feel special and meaningful. Whether it’s a custom wall art piece for a new home or a monogrammed blanket for Valentine’s Day, personalization shows thoughtfulness and effort. It’s not just about giving a gift; it’s about creating a memory. And let’s be honest, who doesn’t love seeing their name on something?


Valentine’s Day prep: Love is in the air (and the algorithm)
Valentine’s Day is just around the corner, and keywords like “Valentine’s Day gift”, “valentine nails”, and “galantines party decor” are already heating up. This holiday is all about love and connection, and people are searching for unique, thoughtful ideas that stand out. From personalized jewelry to cherry-red decor, the goal is to show you care—whether it’s for a partner, friend, or yourself. And with the rise of “Galentine’s Day”, the market has expanded beyond romantic gifts to include celebrations of friendship and self-love.

Trends are about people
At the end of the day, trends are a reflection of what people are feeling, needing, and dreaming about. When you understand the why behind the trends, you can create products and experiences that truly resonate. So, whether you’re selling personalized gifts, cozy home decor, or cherry-red vintage prints, remember: it’s all about connecting with your audience on a deeper level.
How we found these trends: The Listadum advantage
Ever wonder how we spotted these trends before they exploded? We use Listadum’s data-driven insights to identify which products are gaining traction on Etsy and are about to make headlines.
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